Connect audience and offer
Start from a defined need and a substantiated promise.
Original editable file
Marketing Proposal Template
Start with an original editable marketing proposal DOCX, then use WPS Writer to personalize the wording, adjust the layout and save a shareable copy.
Download WPS OfficeFor Windows · WPS Office app
Includes a free original DOCX starter. WPS AI and advanced features vary by plan, region and device.
See how it works
An editable starting pointDocuments
Preview the editable files
Explore the original starter and related workflows. Each file stays editable in WPS Office.
About this workflow
Connect a campaign idea to an audience and measurable plan
Use WPS Writer to work on the file, review the details and save the result in a suitable format.
Plan creative and channels
Name the assets, owners and test approach.
Define measurement
Set metrics and a decision rule before spending.
Original editable file
Download the starter file
Original marketing proposal starter with editable text and task-specific sections.
This editable sample is in English. Open it in WPS Office and replace the example content with your own. The starter file is separate from the WPS app download.
File formats
DOCXPDF
Edit in WPS Office. Save a copy to share.Using WPS Office
How to get started
Install WPS Office, then follow these steps in the app. This webpage does not edit or convert your files.
- 1
Open the editable starter
Download the marketing proposal DOCX below and open it in WPS Writer. Save a separate working copy.
- 2
Make the content yours
Customize audience, channel, measure. Verify offer claims and replace the bracketed fields.
- 3
Review and share
Verify offer claims; define measurement before launch; review the test budget. Save the editable DOCX, then export a PDF or print when ready.
Help and information
Frequently asked questions
This page downloads WPS Office. Features vary by platform, version and plan.
What is included in this marketing proposal starter?
The original DOCX includes objective and audience, message and offer, channel and creative plan, budget and schedule, measurement, approval and next steps. Its text and layout remain editable; it is separate from the WPS installer.
Can I edit the file in WPS Writer?
Yes. WPS Writer supports DOCX editing. Download the starter and open it in Writer. Basic document editing can work offline; cloud and AI features require internet and may have plan limits.
What should I check before using the finished document?
Verify offer claims; define measurement before launch; review the test budget. Results depend on audience, creative, bidding and execution; no performance guarantee is provided.
What happens when I select the download button?
On Windows or macOS, WPS starts the app download. On Linux, copy the installation command or choose a manual package. On iPhone, iPad, Android or Chromebook, continue to the appropriate app store. This page does not upload, convert or edit your files.
WPS Office
Documents, spreadsheets, presentations and PDFs
Work with your everyday office files in one app. Keep an editable source file and choose the sharing format your audience needs.
Explore this WPS capabilityWWPS WriterDocuments and drafts
SWPS SpreadsheetsNumbers and plans
PWPS PresentationSlides and stories
PDFPDFReview and sharing
Start with WPS Office
Download WPS Office
Download WPS OfficeGet WPS Office for Windows.
Includes a free original DOCX starter. WPS AI and advanced features vary by plan, region and device.